CUPE LOCAL 79

  • Studio:
    Jump Studios, Canada
  • Client:
    CUPE LOCAL 79
  • Details:
    8 x 15 second spots / Later additional variants

This is a series of spots representing the Canadian Union of Public Employees (CUPE) local 79, a union of more than 20,000 workers at the City of Toronto, the Toronto Community Housing Corporation (TCHC) and Bridgepoint Hospital. The spots engage into the real life unsung heroes from all sorts of civic establishment… from paramedic dispatchers to public health officers.

Awards: Two International Telly Awards

Initial motion board

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